Facebook updates follow the world of Facebook because it’s got to do with YOU! If it’s going on in the news surrounding Facebook, you’ll read about it in the Facebook Infomanager :
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Stop Using Fake Names on Facebook
* Salesforce.com links up with Facebook for targeted ad delivery
* Facebook Shares Bounce Ahead of Lockup Expiration ‘Tsunami’
* Facebook to Charge for Posting Consumer Offers
* Google’s Advertising To Steal Facebook’s Spotlight
* Facebook Launches Strategic PMDs Program
* Phony Facebook application security tests? Say it ain’t so, Zuckerberg
* Facebook’s $9.5 Million ‘Beacon’ Settlement Approved
* Hostage-taker surrenders after posting on Facebook in Pittsburgh high-rise …
* Facebook agrees to delete European users’ facial recognition data
. . . and more
Stop Using Fake Names on Facebook
For many good reasons, anonymity is important on the Internet. It’s handy for unfettered discussion, whistle-blowing, and dissent under oppression! For the general preservation of privacy, it’s nice to go nameless.
But Facebook isn’t the internet. And using pseudonyms on Facebook is stupid, irritating, and misguided. And it’s making the site worse for the rest of us.
Full story : Gizmodo
Salesforce.com links up with Facebook for targeted ad delivery
Salesforce.com customers interested in using the vendor’s emerging family of marketing software could benefit from a new partnership it has formed with Facebook for targeted ad delivery.
The companies announced the pact late Thursday during Salesforce.com’s Dreamforce event in San Francisco. Full story : Computerworld
Facebook Shares Bounce Ahead of Lockup Expiration “Tsunami”
It’s been a September to remember for Facebook (FB), with shares up 25% so far this month. The social media kingpin is hoping the worst is behind them after going down as the worst U.S. IPO in history.
Keep in mind that despite the September bounce, shares are down 40% from the May 18 IPO where they debuted at $38 apiece. Full story : Yahoo! Finance (blog)
Facebook to Charge for Posting Consumer Offers
The social network said Thursday that it would begin charging marketers for posting consumer offers, which are coupon-like ads. Previously, businesses hadn’t been charged for posting offers to users who had clicked “Like” on the businesses’ Facebook pages.
The move comes as investors increasingly pressure Facebook to bolster its advertising business, which accounted for about 85% of the Menlo Park, Calif., company’s revenue of $3.7 billion last year. A wide swath of marketers already use the world’s most popular social network, and Facebook’s challenge has been persuading … Full story : Wall Street Journal
Google’s Advertising To Steal Facebook’s Spotlight
Following news that Twitter will begin ramping up advertising efforts, Facebook (FB) now has another website fighting to surpass the largest social network in display advertisements.
Google (GOOG) is poised to rake in about 15.4 percent of display ad profits in 2012 alone, beating Facebook by just one percent. Full story : Seeking Alpha
Facebook Launches Strategic PMDs Program
At Salesforce’sDreamforce conference, Facebook announced a new designation for “top marketing developers,” called Strategic Preferred Marketing Developer.
“The designation is reserved for a small group of PMDs that are driving outstanding results in the Facebook marketing developer ecosystem and is earned through a rigorous selection process that considers each company’simpact and commitment,” Facebook says. “Strategic PMDs will receive our highest level of support, and will be reevaluated every six months.” Full story : WebProNews
Phony Facebook application security tests? Say it ain’t so, Zuckerberg
Call it “Zuckerberg’s Law” — that mathematical postulation describing the inverse relationship that exists between the size and wealth of a social network and the wisdom of those who own and operate it. This isn’t Beckstrom’s Law, mind you, which postulated that there’s an optimal size for things like social networks, beyond which more members decrease — rather than increase — the value of the network for everyone else.
No, Zuckerberg’s Law is bigger and more subtle than that. Full story : Computerworld
Facebook’s $9.5 Million ‘Beacon’ Settlement Approved
A divided federal appeals court is approving a $9.5 million settlement to a class-action lawsuit challenging Facebook’sprogram that monitored and published what users of the social networking site were buying or renting from Blockbuster, Overstock and other locations.
The case concerned allegations Facebook’snow-defunct “Beacon” program breached federal wiretap and video-rental privacy laws. Terms of the settlement, in which Facebook denied any wrongdoing, require the site to finance what the deal calls a “Digital Trust Fund” that would issue more than $6 million in so-called cy pres grants to organizations to study online privacy. Full story : Wired (blog)
Hostage-taker surrenders after posting on Facebook in Pittsburgh high-rise …
An armed man who took a hostage inside a downtown Pittsburgh office building has surrendered to police
Police Chief Nate Harper says the suspect gave himself up after posting Facebook updates in the early hours of the standoff saying he had “lost everything.” Harper says the hostage is OK. Full story : Fox News
Facebook agrees to delete European users’ facial recognition data
Facebook Inc. has agreed to delete all the facial recognition data it has collected from European users and switch off the feature in Europe by Oct. 15.
The move follows a review of the facial recognition feature that prompts users to “tag” friends in photos uploaded to the service. Full story : Los Angeles Times
Previously in UGN’s Facebook Updates …
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