Well, not everyone thinks that Apple failed with the iPhone 3.0. This site talks about the 40 best features.
Here are a few of the features that this author likes:
1. Forward or Delete Individual Messages
2. Email up to 5 photos at a time
3. Shake to undo and redo typing
4. Shake to shuffle
5. Copy/Cut/Paste
10. Hold link in safari to copy/open in new page
13. Spotlight Search
18. Parental Controls
23. Mail Search
26. A2DP Bluetooth (Makes the iPhone now be functional with all sorts of bluetoothy peripherals, such as: headsets, speakers, headwear, sunglasses, jackets, car accessories and more.)
Check out the article here.
